from Booked Camps
vs. $5.5M Budget
Do we have enough quality camp inventory booked to support our bogey, budget, and goal?
| Month | Gap to Budget |
Weighted Pipeline |
Remaining Gap |
Est. Camps Needed |
Priority |
|---|---|---|---|---|---|
| October | $169K | $87K | $82K | 2β3 | Immediate |
| September | $137K | $95K | $42K | 1β2 | High |
| November | $115K | $18K | $97K | 2β3 | High |
| June | $67K | $12K | $55K | 1β2 | Watch |
| December | $52K | $8K | $44K | 1β2 | Watch |
| Location | Why Now | Same-Month History |
Last Camp | Host / Facility Path | Nearest Existing Camp |
Est. Forecast |
|---|
| Location | Stage | Target Month | Proposed Date Window | High Forecast | Owner | Probability | Gap Contribution | Next Action |
|---|---|---|---|---|---|---|---|---|
| Rockville, MD | Host Discussions | October | Aug 14β16, 2026 | $52K | J. Miller | 70% | Closes 31% of October gap at high forecast | Follow up with facility |
| Orlando, FL | Proposal Sent | September | Sep 11β13, 2026 | $60K | S. Carter | 60% | Could close 44% of September remaining gap | Confirm dates |
| Austin, TX | Host Discussions | October | Oct 16β18, 2026 | $50K | M. Chen | 50% | Could close 29% of October total gap | Site visit next week |
| Toronto, ON | Initial Outreach | November | Nov 13β15, 2026 | $58K | L. Park | 40% | Largest current opportunity against November gap | Send proposal |
| State / Province | 2025 Camps as of Sep 18 |
2025 Revenue as of Sep 18 |
2026 Camps as of Sep 18 |
2026 High Forecast | Revenue Opportunity Gap |
|---|
| Market | Historical Pattern | Avg Revenue | Last Produced | Host / Facility Path |
|---|---|---|---|---|
| Richmond, VA | 4 October camps since 2021 | $14.2K | Mar 2026 | Previous host + facility used twice |
| Columbus, OH | 3 fall camps since 2022 | $13.7K | Oct 2025 | Warm lead at former facility |
| Pittsburgh, PA | 5 fall camps since 2020 | $15.1K | Nov 2025 | No facility booked yet, old host contact available |
| Phoenixville, PA | 3 spring camps since 2023 | $12.9K | Apr 2026 | Facility highly responsive |
| State / Province | Booked | Best Year | Potential Gap | Opportunity |
|---|---|---|---|---|
| Virginia | 6 | 10 | $72K | High |
| Maryland | 4 | 8 | $58K | High |
| Pennsylvania | 5 | 9 | $44K | Medium |
| Ontario | 2 | 7 | $51K | High |
6 camps booked vs. 10 at this point last year. 2026 high forecast is $112K vs. $184K prior-year revenue.
Only 3 camps booked vs. 6 last year. Columbus alone produced $27.9K in 2025 and has no current 2026 camp.
$31.8K in 2025 revenue, 2 camps last year, and no current-year camp booked.
Nearest October camp is 82 miles away at the current 50-mile conflict radius.
4 October camps since 2021 β’ $14.2K average camp revenue β’ $2.48K average revenue/session β’ nearest October camp 82 miles away.
70% close probability β’ $52K high forecast β’ would cover roughly 31% of the current October budget gap.
3 successful fall camps β’ $13.6K average revenue β’ 96 miles from nearest October camp β’ warm host and facility lead.
5 fall camps since 2020 β’ $15.1K average revenue β’ $31.8K produced in 2025 β’ no current 2026 Pittsburgh camp.
November remains $97K short after weighted pipeline, equal to roughly 2β3 additional camps at recent forecast levels.
October still needs about $82K after weighted pipeline, or roughly 2β3 additional camps.
Richmond: 4 prior October camps, $14.2K average revenue, prior host relationship, and no conflict inside 50 miles.
Why this market may deserve another camp
4 October camps since 2021. Average camp revenue $14.2K. Average revenue per session $2.48K.
Previous host relationship exists. Facility used twice. Best next step: confirm October availability.
No booked October camp within 50 miles. Nearest current camp is 82 miles away.
Contact prior host and facility this week. Target an October date capable of contributing $13Kβ$17K in high forecast.
How are upcoming camps performing, who should we contact, and where should the team focus next?
| Week | Camps | Current Revenue | Forecast | Avg Rev / Session | Performance | Gap to Low Forecast |
|---|---|---|---|---|---|---|
| Sep 21β27 | 8 | $118K | $120Kβ$135K | $2,510 | On Track | $2K |
| Sep 28βOct 4 | 12 | $142K | $180Kβ$210K | $1,890 | Behind | $38K |
| Oct 5β11 | 9 | $94K | $150Kβ$175K | $1,620 | Significantly Behind | $56K |
| Oct 12β18 | 14 | $121K | $175Kβ$205K | $1,840 | Behind | $54K |
| Oct 19β25 | 10 | $102K | $124Kβ$148K | $2,040 | Watch | $22K |
| Oct 26βNov 1 | 11 | $116K | $130Kβ$154K | $2,210 | Near Pace | $14K |
| Team | Primary Contact | Current Swimmers | Historical Swimmers | Participation Gap | Historical Revenue | Last Attended | Outreach Opportunity |
|---|---|---|---|---|---|---|---|
| NCAP | Coach Sarah M. β’ sarah@ncap.example | 3 | 18 | 15 | $4,850 | Mar 2026 | High |
| RAYS | Coach Daniel T. β’ daniel@rays.example | 1 | 12 | 11 | $3,190 | Oct 2025 | High |
| NOVA | Coach Emily R. β’ emily@nova.example | 7 | 10 | 3 | $2,940 | Mar 2026 | Moderate |
| Poseidon | Coach Mike A. β’ mike@poseidon.example | 0 | 8 | 8 | $2,115 | Oct 2025 | High |
| GATR | Coach Jamie C. β’ jamie@gatr.example | 4 | 6 | 2 | $1,770 | Mar 2026 | Low |
15 fewer swimmers than recent Richmond history suggests.
Only 11 of 26 spots are filled. Largest session-level opportunity.
18 local families attended 3+ FFT camps and have not registered.
9 families sit between both markets and may fit either camp.